The Future of Betting and Big Data

Technology continues to improve our lives each and every day. And sometimes, these improvements happen in the most unlikely of places. For sports betting fans, the introduction of big data has been a literal game changer; even slot games at bgo are getting the big data treatment. Bookmakers and punters can now benefit from ultra-accurate data driven predictions, creating odds and placing bets with far more precision than ever before. But what exactly is this big data? And why should any sports betting player care?

 

What is big data?

 

Big data is all about the collection, storage and analysis of huge data sets. Data storage and collection is by no means a new thing. In fact, it’s been around for years. The difference with big data however is the volume of data in question. And as the name would suggest – there’s a whole lot of data.

But big data doesn’t just pertain to the volume of the data – it also concerns itself with how a business analyses and uses the information. The information in question can reveal all sorts of behaviours and habits to significantly improve the online services you access. The technology has been applied to numerous industries from healthcare to online shopping. And now: you can see the benefits at your favourite sportsbook websites.

 

How big data is changing sports betting

 

What does all this technical mumbo jumbo have to do with placing a cheeky bet on a game of footie? With big data, you can empower your betting strategies and achieve even more accurate results, ultimately resulting in more profit.

Imagine an app that can access a database with thousands upon thousands of football matches stored. The results of the matches, how many goals were scored, injuries and match bans… all of this information can be used to provide an outcome with a high probability of success. Just look at Microsoft; their AI robot Cortana managed to predict 15 out of 16 outcomes during the 2014 world cup thanks to the help of big data.

Players and the slot games aren’t the only ones benefiting from the emergence of big data. The sports betting companies themselves are now able to offer a far more tailored service, creating odds and betting opportunities with never before seen accuracy. All in all, it’s a win win for the players; they not only benefit from using big data for profit – but also to get even better service!

 

Sports Betting + Big Data = The Future

 

The concept of big data and the subsequent technologies that power it are still their early stages. And judging by the success of big data as it currently stands, the future looks very bright for players indeed. Punters will have access to even more advanced data driven tools that produce far more accurate results. Accumulators in particular will benefit from more precise outcomes; matching Cortana’s 2014 World Cup prediction efforts may be trivial in the very near future. All in all, there’s numerous possibilities with the power of data – and you should be ready to embrace it.

For the bookmakers, data is everything – so improvements to the technology will benefit any budding sportsbook business. And those benefits will trickle down to the players once again. One area which could see drastic improvements with the power of big data is in match betting opportunities. With so much data readily available, bookies could create even more targeted bets for players to pounce on. Who knows, sportsbooks could even offer the predictive tools to help players place even more informed bets. And of course, that’s alongside better offers and an overall improved playing experience.

 

Other Games and Big Data

 

Sports betting seems like the obvious platform for big data – but the same could be said for other parts of the gambling industry as well. Poker for example could be another suitable area for big data improvements. Once again, it’s easy to visualise some kind of app that analyses thousands of hands and accurately predicts the result of a hand you plan to play.

What about bingo? There could be an application that aggregates each and every single bingo room, showing you the rooms that are most likely to win based on player numbers, history and win frequency.

And despite having a somewhat random nature compared to other games, applying big data to online casinos could also see player benefits. Imagine playing slot games at bgo and being able to predict the outcome of each and every spin. If that’s not a Neo from the Matrix moment, we don’t know what is…

No matter which way you look at, big data is the future. And gambling enthusiasts will surely benefit in more ways than one; not only will they have a richer well of information to draw from – but the gambling companies will have even better tools to make their stay even more comfortable. They say the house always win – but with big data, it looks like everyone will share in the spoils!

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